Category: Brand

Redline Performance Corner

Program Email: Read It, Know It, Sell It

David Ayers Leave a comment

Performance Corner® creates two types of emails designed to keep you on the leading edge of important happenings and products in our industry.

The first, Redline™, is packed with industry news, new products, educational articles, rebates and offers, and videos to make you the most knowledgeable retailer or installer in your local area. Redline™ emails are delivered right to your inbox to read when you have time—and they are easy to view on phones when you’re on the go.

The second, Pulse™, is an as-needed email that communicates special news direct from our sponsoring manufacturers. They share exclusive information regarding authorized dealer programs, MAP pricing changes, rebates and displays, training opportunities, and more.

Click here to sign up for Redline™ today! To also sign up for Pulse™, check the fourth box at the bottom of the form on that page (“I’m a retailer and would like to receive exclusive email communication.”) and we’ll get you on that list too.

Features

  • Free to subscribe!
  • Industry news straight to your inbox.
  • Need-to-know information from vendors.
  • Stay connected and beat the competition!

Redline Performance Corner

 

Fastlane Newsletter

Newsletters: Content to Make Your Business Boom

David Ayers Leave a comment

The Fastlane™ newsletter is a free physical print piece mailed five times per year to subscribing Performance Corner® retailers and installers. Made possible by Competition Specialties, Inc. and dozens of sponsoring manufacturers, Fastlane™ delivers timely and informative content to help you grow your business, from articles written to help you run your outfit more effectively to tips for using our marketing tools to help you grow both customers and sales. Issues also include inserts from program vendors to keep you up to date on your favorite brands.

We’re also excited to tell you about two new features we’ve added to the newsletter. Our “Head’s Up!” column lists all the price changes (including MAP and Unilateral Pricing) that have gone into effect since the last issue. Second, the “You Don’t Know Jack!” contest tests your knowledge of one featured manufacturer using four challenging questions about that brand. Get them all right and you’ll be entered to win a free aluminum racing jack!

Features

  • Free to subscribe!
  • Effective business practices
  • Essential marketing ideas
  • Manufacturer price changes
  • Informative quizzes and inserts
  • And more!

Visit PerformanceCorner.com to sign up or view the latest issue!

Fastlane Newsletter

AAM Sign Shop

AAM Sign Shop: Tell Them Who You Are and What You Sell!

David Ayers Leave a comment

Think about how many businesses you drive by every day without knowing anything about them. How many more might you not even notice at all? Now think about how many potential customers drive past your store without knowing what you offer. What’s the best way to tell them about the products you sell and services you offer?

Exterior signage is one of the most cost-effective ways to communicate your presence and offerings to passing consumers. The AAM Sign Shop™ currently offers the following display elements at deeply discounted prices:

  • Feather flags
  • Retractable banner stands
  • Custom event canopies
  • Vinyl banners and lettering
  • Graphic window perfs
  • Aluminum signs
  • Mounted foamcore prints

Whatever your creative vision, the AAM Sign Shop™ gives you cost-effective display options that work in front of your store, in your store, or on the road at events and shows!

For more information, visit theaamgroup.com/sign-shop, email donnieh@theaamgroup.com, or call (423) 282-0211 x217.

AAM Sign Shop

BrandIt: Turn the Toolboxes You Sell into Mobile Billboards

David Ayers Leave a comment

If you sell toolboxes and are looking for a unique way to own your local market, look no further than BrandIt™! Offered exclusively through Competition Specialties, Inc. (CSI) and the Performance Corner® program, BrandIt™ combines quality UWS toolboxes and free custom “badges” that feature your business’s logo and information. Here’s how it works:

Step 1: Order your UWS toolboxes. CSI’s BrandIt™ representative can fill you in on the minimum toolbox order required to get your free badges. For general information about the program, contact us! Go here for a catalog of available toolboxes.

Step 2: Get your FREE branding and marketing kit. After ordering, you’ll receive 10 custom, full-color aluminum badges that you can stick to the toolboxes from your order via sturdy 3M tape. You’ll also get point-of-purchase displays and ongoing sales support.

Step 3: Sell. Start selling those UWS toolboxes! Branded with your custom information, they become mobile marketing platforms that potential customers will see around town and at work sites.

Benefits

  • Toolbox badges at NO COST when you buy BrandIt™ boxes.
  • Badges are custom made with the design you provide.
  • Your brand will be visible on your customers’ vehicles.
  • Builds awareness of your store and the category of products you sell.
  • No worries about price matching—only you sell this box.

BrandIt