Keys to Ride 2023 Has Begun!

The Keys to Ride vehicle sweepstakes is back for 2023, and this year we’ve partnered with Truck Hero to bring you a chance to win a 2022 Toyota Tundra SR5 with TRD Off-Road package customized with products from the Truck Hero family of brands!

Gaining Entries
Starting January 1, 2023, you accrue sweepstakes entries by buying the participating brands shown above from Competition Specialties, Inc. You’ll receive 1 entry for every $1,000 in qualifying purchases made during the promotional period (January 1–August 31, 2023). You can earn a max of 75 entries per month (625 total).

Bonus Entries
Each month of the sweepstakes will feature certain brands that will earn you bonus entries: 2 entries for every $1,000 in qualifying purchases of those brands! Bonus brands change every month. For January, you’ll get double entries for the brands shown below. You can also earn a one-time bonus of 25 entries by purchasing 15 or more qualifying sweepstakes brands!

After the sweepstakes period ends, six finalists will be chosen from among all entrants to attend the 2023 SEMA Show, where they will draw a key fob, one of which will start—and win!—the truck. Each finalist will also receive two nights of hotel accommodations and a $1,000 gift card to offset travel expenses.

Tracking Entries
To check your sweepstakes entries, just log on to your Performance Corner® account and check your dashboard. You don’t have to submit anything—CSI will automatically track your qualifying purchases for you!

For complete sweepstakes rules, visit For inspiration, here are our previous Keys to Ride winners. Good luck!

Ready to buy? Need help with the install? To find your nearest Performance Corner® affiliate, see our Store Locator. Or join the conversation at the Performance Corner® Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of suppliers with whom it has a business relationship.